Digital skills for small business

Small Business Digital Skills Training: Unlock Your Online Potential with Our Trusted Expertise

At Digital Gum we understand the unique challenges faced by small businesses in today's digital landscape. With over a decade of experience in digital marketing, our team has successfully helped numerous small businesses like yours find their digital voice and connect with their target audience effectively.

Our expert trainers bring a wealth of knowledge and practical expertise to every session, ensuring that you receive the most up-to-date and relevant guidance. We've worked with businesses across various industries, from retail to professional services, and have a proven track record of helping them achieve their online goals. What do we offer?

Start-Up The Digital Way

For small businesses taking their first steps online, our digital audit service provides the foundation for a strong online presence. Our experts, who have helped launch successful online ventures for numerous small businesses, will guide you through the essential elements, from selecting and purchasing a domain to choosing the right social media platforms.

Through four virtual one-to-one sessions, each lasting an hour, our experienced consultants will work closely with you to develop a clear, actionable plan tailored to your business's unique needs. You can trust in our expertise and commitment to your success as we guide you through this hands-on, engaging learning experience.

DIGITAL AUDIT OF YOUR BUSINESS

If you already have a digital presence but feel it needs a refresh, our digital audit is the perfect solution. Our team, with years of experience analyzing and optimizing online platforms, will conduct a thorough review of your digital assets over four virtual one-to-one sessions. We'll ask targeted questions to gain a deep understanding of your business and provide:

- A comprehensive digital audit, offering fresh insights and recommendations based on our extensive expertise

- Competitor analysis to identify opportunities and help you stay ahead of the curve, leveraging our knowledge of industry best practices

- Digital messaging that effectively communicates your brand's unique value proposition and demonstrates your authority, crafted by our skilled copywriters

LinkedIn Masterclass - Team Session

Unlock the potential of LinkedIn with our half-day masterclass, tailored specifically for small business teams of up to five people. Our experienced trainers, who have conducted hundreds of LinkedIn training sessions, will guide you through:

- Crafting compelling profiles that showcase your expertise and attract your target audience

- Developing and sharing valuable content that demonstrates your authority in your industry

- Building trustworthy networks to expand your reach and create meaningful connections

You'll leave the session with a practical action plan to integrate LinkedIn into your business development and talent strategy, backed by our proven methodology. Our masterclasses are typically held at The Curious Lounge in Reading, a professional and well-equipped venue, but we can accommodate alternative locations upon request.

As a small business ourselves, we understand the importance of investing in your future. By enhancing your digital skills you'll be well-equipped to thrive in the online marketplace. Our commitment to your success is reflected in the personalised attention we provide. Book a free 15-minute consultation with our trusted team to discuss your specific needs, and together, we'll help you find your digital voice and succeed online.

The course exceeded my expectations - I learnt so many new skills and I met some great, inspiring people.